Your online reputation is critical to your success, especially if you are in an industry where your target audience looks at reviews.
Consider these stunning facts.
92% of consumers now read online reviews
40% of consumers form an opinion after reading just 1 to 3 reviews
Star rating is the number one factor used by consumers to judge a business
Only 14% of consumers would consider using a business with a 1 or 2 star rating
57% of consumers would use a business with a 3 star rating
86% of people will hesitate to purchase from a business that has negative online reviews
Only 9% of consumers never search for a business online
44% say a review must be written within one month to be relevant
68% say positive reviews make them trust a local business more
43% of consumers search a business by reviews at least one time per month
94% of consumers use a business with a four star rating
80% trust reviews as much as personal recommendations
23% will visit the business premises directly after reading positive reviews
51% of consumers will select a local business if it has positive reviews
On average, a consumer will look at over 10 information sources before making a purchase
Reviews are especially important for local searches as they influence up to 10% of the ranking
THE GOOD NEWS
If a business resolves its issues quickly and efficiently, 95% of unhappy customers return to your business.
If you need help with your online reviews, contact us. (702) 533-4799
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